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Maria Kalamas Hedden   Dr.  Other 
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Maria Kalamas Hedden published an article in February 2014.
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Michel Laroche

104 shared publications

Department of Marketing, John Molson School of Business, Concordia University, Montreal, Canada

2
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Distribution of Articles published per year 

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2
 
Publications
Article 1 Read 27 Citations Pro-environmental behaviors for thee but not for me: Green giants, green Gods, and external environmental locus of contr... Maria Kalamas, Mark Cleveland, Michel Laroche Published: 01 February 2014
Journal of Business Research, doi: 10.1016/j.jbusres.2013.03.007
DOI See at publisher website
Article 0 Reads 15 Citations The critical role of congruency in prototypical brand extensions Maria Kalamas, Mark Cleveland, Michel Laroche, Robert Laufer Published: 01 September 2006
Journal of Strategic Marketing, doi: 10.1080/09652540600825522
DOI See at publisher website
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