Introduction
The global demand for organic food has expanded significantly due to increasing consumer awareness of health, environmental sustainability, and food safety concerns. Despite this growth, organic food markets in emerging sectors such as the United Arab Emirates (UAE) remain relatively underdeveloped. Understanding the determinants of organic food consumption is essential for supporting sustainable food systems and informed consumer choices.
Methods
A cross-sectional survey was conducted among 408 adult residents in the UAE to assess knowledge, attitudes, and practices (KAP) related to organic food consumption. The questionnaire evaluated sociodemographic characteristics alongside perceptions of health benefits, environmental impact, certification awareness, and purchasing behavior. Statistical analyses, including chi-square tests, correlation analysis, and regression modeling, were performed to examine associations between variables.
Results and Discussion
Findings indicate that health considerations, food safety concerns, and environmental awareness are key motivators driving organic food purchasing decisions. Younger and more highly educated respondents demonstrated greater awareness and more favorable attitudes toward organic food. However, premium pricing, limited product availability, and uncertainty regarding certification remain significant barriers to consistent consumption. The mean knowledge score (1.18 ± 0.55) reflected moderate awareness levels. A positive association was observed between knowledge, attitudes, and reported purchasing practices, supporting the applicability of the KAP framework in explaining consumer behavior.
Conclusions
The study highlights the importance of educational initiatives, policy support, and improved market accessibility to strengthen organic food adoption in the UAE. Enhancing consumer trust and affordability may contribute to advancing sustainable food consumption patterns and supporting future food system transitions.