The loss of cultural identity in fishing communities of developing countries is increasingly evident due to population growth, low economic development, and the absence of inclusive sustainable development policies. This research proposes a methodology for designing upgrading strategies aimed at strengthening the social and environmental resilience of fishing communities in Tres Palos Lagoon, Mexico. A multiscalar spatial analysis was conducted by integrating thematic cartography, Geographic Information Systems (GIS), semi-structured interviews, and participatory mapping. A total of 102 actors, including fishers, authorities, social organizations, and academic experts, participated in the study. The results identified lack of participation and trust as the only problem consistently recognized by all stakeholder groups, alongside environmental concerns such as illegal wastewater discharges, lagoon siltation, mangrove degradation, and weak fisheries management. Spatial analysis revealed significant territorial differences among communities in terms of vulnerability, connectivity, tourism pressure, fishery practices, and livelihood conditions. Fisheries assessment showed that 72% of the evaluated fisheries were classified as overfished or collapsed, highlighting the need for urgent management interventions. In contrast, livelihood analysis indicated moderate livelihood conditions (Livelihood Index = 0.52) but high subjective well-being (0.78), demonstrating the strong cultural identity and social attachment of local fishers to their occupation. The study demonstrates that upgrading strategies must be differentiated according to local territorial conditions. In coastal areas with high tourism pressure, such as San Andrés Playa Encantada and Barra Vieja, integrating artisanal fishing with ecotourism and environmental education is recommended. In less connected communities, such as San Pedro Las Playas and El Arenal, priorities include strengthening local value chains, community-based resource management, and participatory governance. The integration of geographic tools and participatory methodologies proved effective for designing valorization policies that recognize territorial diversity, strengthen socio-ecological resilience, and promote fishery sustainability.