The classic bromination of aromatic substrates is carried out, conventionally by using of bromine, a very toxic pollutant and hazard. Its manipulation is difficult and during bromination is necessary to use expensive catalysts that generate wastes with great environmental impact.

In the last years several catalysts have been introduced but their regioselectivity is not high and require bromine for their preparation. The polyhalide (perbromide) ammonium salts like piridinium tribromide and phenyltrimethylammonium tribromide have been used as brominating agents in mild conditions. These reagents can be used quantitatively in solid form, which facilitates their manipulation at laboratory scale. In the present communication a synthetic way for obtaining bromophenol derivatives using as brominating agent benzalkonium tribromide (Benzal-Br3) is reported. This compound is obtained starting from commercially available benzalkonium chloride and its treatment with NaBrO3-HBr in dichlorometane under simple conditions and with satisfactory yields. Its structural and physic-chemical characteristics (FTIR and NMR-H-C) which corroborate proposed structure are reported. The reaction of phenolic substrates with Benzal-Br3 in dichloromethane-methanol mixture during 1-3h at ambient temperature allows to obtain the corresponding bromoderivatives (>75%). This procedure allows, without special conditions, to synthesize a series of
bromosubstituted phenols on dependence of the brominating agent's molar quantity (1:1; 2:1; 3:1) vs. phenolic substrates used.