The travertines of El Ksiba forming cliffs with an extension of about 8 km and a variable height that can reach about thirty meters. They are developed on lacustrine limestones and conglomerates of Early Quaternary age. The results reveal the high scientific (≃0.88) and aesthetic (≃0.88) values related to the strong representativeness of the regional geological phenomena. The assessment also shows the high economic value (≃0.75) and cultral (≃0.81). In this work, we presented the strategies of valorization and protection of this heritage in the framework of rural socio-economic development through activities related to geo-tourism and geo-education.